Selfridges ¶
Selfridges, the UK's most stylish (and yellow) department store required marketing material for its personal shopper service. We produced a number of in-store handouts that played upon the dizziness of not knowing what to wear, with Selfridges acting 'savior' to tie in with their 'Love Thyself' motto, visible in the eminent Selfridges typeface and Pantone yellow 109.
